Company to Company Communication: Creating First-Rate Promotion for Printing Companies (Account Development Series) Dick Gorelick

ISBN: 9780883623923

Published: April 28th 2002

Paperback

64 pages


Description

Company to Company Communication: Creating First-Rate Promotion for Printing Companies (Account Development Series)  by  Dick Gorelick

Company to Company Communication: Creating First-Rate Promotion for Printing Companies (Account Development Series) by Dick Gorelick
April 28th 2002 | Paperback | PDF, EPUB, FB2, DjVu, audiobook, mp3, RTF | 64 pages | ISBN: 9780883623923 | 9.69 Mb

>With all of the changes the printing industry has beenexperiencing, companies have been forced to find new and innovative ways toconvey perceived value to customers. These days, promotion goes beyond theytypical print brochure- effectiveMore>With all of the changes the printing industry has beenexperiencing, companies have been forced to find new and innovative ways toconvey perceived value to customers. These days, promotion goes beyond theytypical print brochure- effective self-promotion now needs to be integral tothe everyday operations of a company, especially the sales staff and itssupport.Self-promotion is an invaluable tool.

Because it expresses the uniquebenefits your organization, large or small, strives to provide to currentand prospective customers, everyone in the company needs to recognize theirinvaluable role in the self-promotion network. Through an examination ofpractical strategies and focused mindsets, this monograph reflects thetrends, objectives, and guidelines that will help you apply the concepts ofself-promotion to make it a true team effort within your organization.



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